Press releases are increasingly becoming one of the preferred means of promoting products, services and websites on the Internet. Press releases allow you to quickly gain a huge amount of exposure and press releases are relatively easy to rank in the search engines.
However to get the best results from your press releases you need to
have a quality distribution service. In this review I will look at one
of the best known press release distribution services : 24-7 Press
I will look at what its main features are, what kinds of distribution
services it offers and who it is best suited for. Finally I will offer
my overall recommendation as to whether you should use 24-7 to
distribute your press releases.
What Features Does 24-7 Press Release Offer?
24-7 Press Release comes with all of the features you would expect from a
premium press release service. Included among these are:
* Add graphics, logos and links to your press releases
* Customize the formatting of your press releases
* Full statistical reports and analysis for your reports
* The ability to contact publisher and journalists directly
24-7 also has a lot of free educational material on their site which
teaches how to write press releases and how to get the most from your
press release marketing.
Can I Distribute My Press Release For Free?
Yes, you can. 24-7 offers both paid and free press release distribution.
However there are a few limitations with the free services. Firstly the
distribution of free press releases isn't as wide as with the paid
packages. Secondly 24-7 does not guarantee it will upload free press
releases. And lastly you can only distribute one a day.
What Are The Costs?
Their basic offering is the "Online Visibility" package which costs $49
per press release. This gives you exposure on Google and Bing, as well
as distribution to journalists and subscribers who have opted in.
Next is the "SEO Professional" package which costs $89 per press
release. This gives you all of the same distribution as the online
visibility package but also distribution to 24-7's premium news partners
and news wire network.
The "SEO and Media Exposure" packages is priced at $139 per press
release. It includes distribution to 5000 newspapers and 2500 magazines.
Finally there is the "Mass Media Visibility" package for $389 per press
release. That has all of the features of the other press release
packages but distribution to over 5000 websites which includes Forbes,
AOL, and Yahoo News. You also get professional editing of your press
Who is 24-7 Press Releases Suited For?
Essentially anyone who has something to promote can benefit from their
services. This includes offline business owners, webmasters, blog,
product creators, affiliates, CPA marketers, consultants and service
What Are Its limitations?
Free press release distribution on 24-7 does have its limitations,
however that is to be expected for a free service. It is also important
to keep in mind that press releases need to have a specific type of
format in order to be accepted, so you will need to familiarize yourself
with these before you can get started.
24-7 is an excellent press release distributor whether you are looking
to do free or paid press releases. They offer all of the features that
you would expect from a premium press release service and their
distribution channels are top notch as well. Press releases are a
fantastic promotional tool which allow you to quickly gain a lot of
exposure and 24-7 offers an excellent means to get them distributed.
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